Bud Light Boycott: How a Marketing Mishap Cost Anheuser-Busch Over $1 Billion
Bud Light’s decision to partner with Dylan Mulvaney has cost the brand a staggering $395 million this quarter, while American Eagle’s ad with Sydney Sweeney boosted its market value by …
Bud Light Boycott: How a Marketing Mishap Cost Anheuser-Busch Over $1 Billion Read More